Small Business Month
Highlighting our region’s commitment to small businesses
Dominating the Marketplace
How Customer Loyalty Brings Corporate Success
Monday, April 8 | 4:00 – 6:30 p.m. | VUE on 50
Customer loyalty is key to marketplace dominance. For growing businesses, it’s imperative to have a healthy relationship with your clientele as a positive interaction can turn a single customer into a brand ambassador with a broad sphere of influence. Join former Harley-Davidson executive, Ken Schmidt, as he shares the secrets that spurred Harley-Davidson’s remarkable turnaround and insights from his new book, Make Some Noise: The Unconventional Road to Dominance.
Schmidt is widely known and respected as one of the business world’s most outspoken, provocative, and entertaining thought leaders on topics including competition, positioning, reputation management, human behavior, and loyalty. Attendees will learn Schmidt’s innovative approach to creating customer loyalty and marketplace dominance including the three key questions to assess a company’s positioning, competitiveness, and reputation.
Following Schmidt’s discussion, a panel of regional experts will share tips on how growing businesses can leverage customer loyalty to achieve their business goals.
Other Small Business Month Events
Small Business Advocacy Day
Thursday, April 25 | 8:30 a.m. – 1:00 p.m. | Philadelphia City Hall
Following breakfast and networking at the Chamber offices, join us to attend a City Council session in progress and represent the small business community in conversations that promote job creation and economic growth.
[Webinar] Dream Big, Focus Small
Wednesday, April 17 | 12:00 – 1:00 p.m. | Virtual
Join our partner Dale Carnegie for this fast-paced, one-hour Live Online webinar where you will learn the importance of getting really clear about what you want. You’ll pinpoint with a laser-like focus the small steps that you need to take to get big results. And you’ll learn how setting SMARTER goals is key to overcoming obstacles and consistently achieving success.
Gear up for Small Business Growth
Tuesday, April 30 | 8:00 – 10:00 a.m. | Comcast Technology Center
Growing your business starts with the right connections. Meet with industry-insiders to get one-on-one advice on all aspects of your business, from financing to marketing. This intimate gathering at the new Comcast LIFT Lab will allow attendees to interact directly with regional experts from a variety of organizations to get real-time feedback on their business plans and needs. This program is exclusive to small businesses only.