Guest Commentator: Deborah Diamond, PhD, President, Campus Philly @deborahdiamond @campusphilly

Why is retaining young talent crucial to our region’s success?

More than 15 years ago, Philadelphia looked at its incredible higher education institutions and saw a real opportunity for the city and region. Engaging college students off-campus and retaining them after they graduate could prepare Greater Philadelphia for the 21st century where college degrees were going to be crucial for our workforce and business growth.

Since Campus Philly’s founding in 2004, Greater Philadelphia’s population has grown, our rate of college-educated millennials rivals the top talent regions in the country, and we see an increasing number of businesses choosing Philadelphia because of its deep talent pool.

Campus Philly’s mission is to help students fall in love with Philadelphia and launch their careers here after they graduate. We provide students ways to enjoy the city and region on a students’ budget and we introduce students to employers who are eager to meet them for internships and entry-level jobs. The Campus Philly model is unique, has yielded impact for our students and employers, and is now being emulated throughout the country.

We have all felt the impact of our region’s growing, college-educated workforce. In April, Campus Philly will be releasing Philadelphia Renaissance, the first-ever analysis of the economic impact of talent retention for the region. In addition to putting our college student retention rate in some national context (we’re ahead!) we will also be able to share tangible evidence that talent retention drives job growth, tax revenue, and economic impact in our region.

Our success has drawn national notice and Campus Philly is producing a national conference on April 9-10, 2019 in Philadelphia where more than 20 cities will come to learn best practices in student engagement and retention. The conference, Young, Smart and Local, is open to anyone who wants to discuss talent retention in a national context.

As competition for young talent intensifies, companies need even more tools in their toolbox to meet, engage with, and recruit talent. Campus Philly is that extra tool in Greater Philadelphia and we invite you to learn more and partner with us at: campusphilly.org/employers.

Campus Philly is a member of the Chamber’s Education & Talent Action Team, a group of 140+ Chamber members focused on creating clear pathways for the alignment between individuals and employers to assure that we are training and engaging the region’s current and future leaders.

Employer Resources

Talent Retention Toolkit

This toolkit equips employers to understand what attributes are important to employees, help individuals focus on their own professional development plans, and learn what other companies are doing to engage and retain their employees.

Internship in a Box: An Employer’s Guide to Finding, Hiring, and Keeping Great Interns

This guide is designed for employers who want to revamp their internship program or build one from scratch.