Approximately 130 technology professionals gathered yesterday at The Hub CityView to explore how mobile technology is changing the way we do business. The Greater Philadelphia Chamber of Commerce event, sponsored by Accenture and Sprint, featured keynote speaker Vivek Kundra, United States Chief Information Officer, and special remarks and a panel discussion led by Andy Zimmerman, Global Managing Director of Mobility Services at Accenture.
The panel featured real companies as they detailed their experiences in becoming mobile. Panelists included Michael Connelly, VP of Product Development & Management, Comcast; Doug Paradis, Vice President and Chief Technology Officer, Anexinet Corporation; Kevin Werbach, Associate Professor of Legal Studies and Business Ethics, The Wharton School – University of Pennsylvania; and Marc Winther, Group Vice President and Consulting Partner of Worldwide Telecommunications, IDC.
In his presentation, Kundra contended that the personal computer has died and in its place are mobile platforms, citing that that for the first time, smartphone shipments exceeded those of PCs in 2010. With this recent rise in mobility, the app market has boomed, with over 500,000 apps currently available and more being created everyday. The growing app market has lowered the barrier intro entrepreneurism for many tech-savvy innovators, and is allowing companies to create unique and individualized apps for both their employees and customers.
For instance, apps designed around micropayment technology are shifting how and what consumers are purchasing, allowing them to buy things they may not necessarily have bought before. “I may buy something on my phone while I am sitting in a meeting, and its something that I otherwise would not have bought,” stated Kundra.
However, Pardis notes, a PC still serves many of the functions that a tablet or other platform cannot perform. “I look at it not as the death of the PC, but rather as the rise of the tablet,” he stated.
Either way, Zimmerman noted, the various types of mobile platforms are increasing and are becoming more connected. Many consumers now own smart phones, GPS systems, and eBooks, and have their various devices synced with each other and even with things such as their cars and refrigerators. “We are in the midst of a device renaissance,” stated Zimmerman.
But in addition to changing the consumer market, mobile technology is also changing the structure of informat