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Digital Storytelling

Leverage Technology to Narrate Your Brand


Wednesday, September 13, 2017
8:00 AM – 8:30 AM Registration, Networking, and Breakfast
8:30 AM – 10:00 AM Program

Independence Mall West
150 N. 6th Street

Philadelphia, PA 19106
As a primary driver of profitability, technology has become a necessity and driving force in growing a business. The digital experience impacts a company’s brand perceptions, loyalty, and revenue. Telling your brand’s story to a digital audience is now more important than ever. 
Join our keynote speaker Matthew Luhn to discover how storytelling provides the framework and strategy for better digital execution, and ultimately better business results. Following the keynote, hear from a panel of experts on how storytelling has engaged employees and customers, and differentiated their business from competitors.

About the Keynote
Matthew Luhn is a writer, story and branding consultant, creative writing instructor and keynote speaker with over 25 years' experience creating stories and characters at Pixar Animation Studios, The Simpsons, and beyond.

Alongside his story work in Hollywood, Matthew also trains CEOs, marketing teams, directors and other professionals how to craft and tell stories for Fortune 500 companies, Academy Award winning movies and corporate brands. 

Panelists to date:

Peter Madden, CEO, Agile Cat
Rusty Rahmer, Head of Enterprise Digital Intelligence at Vanguard, Digital Analytics Association Executive Board of Directors
Jerry Wind, PhD, Lauder Professor and Professor of Marketing, The Wharton School
Jessica Ellis, Director of Creative Services, LAGOS

Moderated by: Amy Loftus, General Manager, Slalom 

Exhibiting Opportunities Available
Exhibitor booth includes:
• 6-foot skirted table
• Listing in the exhibitor section of the event handout
• Two tickets to the event


Member Individual Ticket
Non-Member Individual Ticket
Member Tabletop Exhibit
YPC Ticket
Member Package of 3


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Registration/Cancellation Policy:
Pre-registration is necessary, availability is not guaranteed for walk-ins. Payment is required upon registration/entrance. No refunds will be given one week prior to program/event. Substitutions may be made. Tickets will be held at the door. Reserved seating for tables of 10 only. Please advise your guests that tickets will be held at the door under your company name.

Attendee Policy:
Chamber programs are privately sponsored events with a structured format. No demonstrations or other disruptions will be tolerated. Violation of this policy may result in the attendee's removal from the premises without refund, in addition to possible legal remedies.

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